Creative Direction + On-set Art Direction
As a seasoned business owner and commercial photographer with over 15 years of experience, Laura's extensive career has made a profound impact across multiple industries, encompassing fashion, home, and beauty. She serves as a visionary creative director, adept at crafting unifying concepts, elevating multi-platform visuals, and overseeing teams of designers, art directors, and freelance professionals.
Laura has not only excelled as a full-time in-house creative but has also forged a unique path as a consulting creative director and on-set art director. Her collaborative work with marketing departments is marked by her ability to drive business growth and results. Her creative vision has been instrumental in shaping and defining the success of numerous brands. Laura has also demonstrated her capacity to establish creative departments from inception, developing effective processes and best practices, managing budgets, and leading teams to achieve their full potential.
Additionally, Laura's command of Google AdWords and social media marketing techniques further elevates her as a multifaceted professional with a holistic approach to brand management. As a mentor to aspiring creatives, she offers unwavering support, inspiration, and motivational guidance. Laura's experience, comprehensive skill set, and collaborative approach have connected her with industry luminaries and emerging talent alike, fostering invaluable relationships across the creative landscape.